I’m a long-time side hustler.
In fact, I was doing this long before it became a thing.
While attending college full-time, I had at least one part-time job – often two. Midway through my sophomore year, I changed majors from Political Science to Music Education, which meant a heavier class load. All told, I managed to earn my bachelor’s degree in four years with a 3.4 grade point average, while covering living expenses and even saving a few bucks.
Yep, I’m a fan of the side hustle.
A few years later, while I was a high school band director, I side-hustled my way to a real estate license. My husband and I were renting an apartment in Englewood, NJ, but I figured this side hustle might make us savvier home buyers. In one short summer, the commissions I earned provided the down payment to purchase our first home.
There are lots more stories like these – with tech side hustles, writing side hustles, radio side hustles, piano side hustles, and even a few home improvement side hustles.
Side hustles sometimes gave me the confidence (and proof) to proceed with a new endeavor. Other times, side hustles alerted me about what not to do. Either way, I had answers – which is a whole lot better than endless days pondering, “What shall I do?”
My Retirepreneur Side Hustle Story
Retirepreneur has been my side hustle pursuit since September 2016. During the business day, I’m blessed with a full slate of income-generating assignments for my consulting practice.
But for another eight hours each week, give or take, I’ve been side-hustling the launch of this new brand – Retirepreneur. Through this latest side hustle, I managed to….
- Bootstrap the website/blog launch and hire a marketing specialist to amplify our reach
- Produce a monthly podcast and TV show
- Build a community of 1,500+ who are regularly consuming our content
- Host workshops, webinars and speak at industry events
Thanks to this side hustle, I’m now establishing authority in this “reinventing work in retirement” category and monetization is beginning to happen. As a result, I’m now dialing down my day job (the consulting practice), so I can invest more time to grow Retirepreneur.
And the biggest lesson in this latest side hustle endeavor? The more I do, the better things get. Sure, there are hiccups and even a few failed experiments, but with steady activity, drip by drip, the wins are multiplying.
Meet the Side Hustle Maestro: Chris Guillebeau
New York Times bestselling author Chris Guillebeau has written several great books – The $100 Statrtup, The Happiness of Pursuit, and The Art of Non-Conformity, to name a few.
But it’s his latest book that fascinates me most – Side Hustle: From Idea to Income in 27 Days.
Throughout his career, Chris has launched more than a dozen income-generating side hustles. In this latest book, he provides a detailed roadmap to select, launch, refine, and make money from a side hustle in less than a month.
Chris defines a side hustle “as a moneymaking project you start on the side, usually while still working a day job. In other words, it’s a way to create additional income without taking on the risks of going full throttle into the world of working for yourself.”
In today’s more turbulent economy, long-time employment is becoming a thing of the past. Chris describes the side hustle as the new job security. “It affords you the ability to decide. When you receive multiple paychecks from different sources, you are no longer dependent on the whims of a single employer.”
Based on interviews I’ve been conducting with dozens of fifty- and sixty-somethings, it could provide more peace of mind as you proceed with your Retirepreneur plan.
How About You? Are You Ready for a Side Hustle in 2018?
Most who follow Retirepreneur are working full-time jobs, as they dream about a future leap to a part-time gig, engaged in work they truly enjoy.
Still, quite a few are “fence sitters,” waiting to retire before starting to explore this self-employment path. Keep in mind, the most successful Retirepreneurs we’ve encountered had some kind of side hustle going long before they retired from their day job.
I’d encourage you to find one evening each week to devote to some kind of side hustle to advance your plan. It might start with taking a course, reading a book, joining a networking group, or launching a content marketing campaign to establish expertise and grow your following.
“Setting goals is the first step in turning the invisible into the visible.” – Tony Robbins